An attractive listing photo and a catchy Airbnb name can be a magnetic duo for bringing more guests to your rental. These are the first two things that guests see, so an attention-grabbing listing name will make the guests stop scrolling and notice your vacation rental.
If you have a unique property name, it is more likely that guests will remember it, and if they try to Google it, your listing will be at the top of the results list. Your Airbnb’s name is also how guests will find your social media account and your vacation rental website, and it will help guests be more accurate when spreading word-of-mouth recommendations.
Since the choices are endless and coming up with an Airbnb name demands a lot of thinking and creativity, we have put together a big list of the best Airbnb names to inspire you—plus some handy tips to guide you.
Listing Title vs Airbnb Name – What’s the Difference?
Many confuse the Airbnb name with the Airbnb listing title—but there’s actually a significant difference.
Airbnb gives you 50 characters to describe your property rental. That’s what we refer to as a “listing title”. It usually emphasizes the listing’s selling points, for example, ‘Explore the West Loop from an Artist’s Loft.’ You can learn more about listing titles and how to come up with one in our guide on How to Write the Best Airbnb Listing Titles.
An Airbnb name, on the other hand, is a specific name you give to your property. It is an important part of branding your rental. Airbnb doesn’t require you to name your listing, but a unique name can help you overcome being a small fish in a big pond, and establish yourself as an impossible-to-miss shark.
You should use your Airbnb name for your website and social media accounts and when giving word-of-mouth recommendations. It’s what will make your rental memorable.
While the rental’s name doesn’t need to be descriptive (you can make it fun and different), the title should describe the property so that guests know what you’re offering.
To build your Airbnb brand, you should include the Airbnb name in the title. Here’s a good example: the name of the rental is ‘Whisper Valley Ranch’ (as seen on the property’s Instagram account and website), and the title is ‘The Cabin at Whisper Valley Ranch.’ As you can see, the title simply adds a bit more description.
Another awesome example is a well-branded property called ‘The Gold Loon.’ Notice how the host uses ‘The Gold Loon’ for social media and their website, with the Airbnb listing title being ‘The Gold Loon Beachfront Cottage’ which explains the type of rental guests can expect.
How to Name Your Airbnb in 10 Easy Steps
It’s hard to come up with a name when you don’t know where to start. That’s why we’ve put together 10 simple steps that can lead you to the most perfect name for your unique rental:
- Keep the name short and simple so everyone can remember and pronounce it. Don’t hesitate to play with alliteration, such as Lakeview Lodge or Bonny’s Boho Beachhouse.
- Analyze the names of other listings for inspiration.
- Focus on qualities that make your Airbnb stand apart from others (whether that refers to amenities, history, location, functionality, aesthetics, etc.). For example, Sandy Beachfront Oasis, Window to the Duomo (the rental has a window overlooking the Duomo cathedral), or 19th Century Schoolhouse.
- Create a list of words (nouns and adjectives) that describe your property.
- Use an Airbnb name generator (like BizNameWiz or Shopify) if you have a keyword in mind and want to see where you can go from there.
- Stay away from generic names.
- Avoid negative words (no, none, nobody, small, etc), numbers, and hyphens if you can. Numbers and hyphens can complicate your search engine optimization, and you want to rank high in those Google results.
- Shortlist your name options to 5-10 of your favorites and check which ones aren’t taken by competitors.
- Check whether the domain name is available (even if you don’t plan to have a website at the moment, you might want to someday). You can do this on sites like NameChekr, GoDaddy, and Namecheap.
- Make sure that the name is safe from trademark infringement.
Airbnb Name Ideas and Examples
What can help with your efforts to conjure the most fun, descriptive, catchy, humorous, romantic, or dreamy name is taking a peek at what others have come up with. This can get your creative juices flowing and nudge you in the right direction.
Use these Airbnb name ideas and examples as inspiration for your unique Airbnb name:
- Studio 208
- Wild Rose on Washburn
- Suncatcher House
- Calm Chaos
- The Lofthouse
- The Magenta
- The Woodlands House
- Howdy House Bryan
- Black Lake Cabin
- The Home Away from Home
- Idyllhaus
- The Tired Traveler Inn
- Arro Dunes
- Radcliff Refuge
- The Hudson Carriage House
- The Oasis
- Rockaway beach Villa
- Lakeview Lodge
- The Point On Ril
- The Red Bungalow of Deerfield
- The Retreat On Lansdale
- Maine Lake Haus
- Chez Christopher’s
- The Ultimate Escape
- Bluestone
- Danielle’s Boutique Inn
- The Easy in Brooklyn
- Hood Rivera A-Frame
- The Darling North Sanctuary
- Riverbend Cabin
- The Brooklyn Penthouse
- Mount Nouveau
- East Shore Hideaway
- Chinatown Artist Loft
- The Coral Reef Estate
- The Bungalow at 7th Avenue
- The Little Black Shack
- Miss B Haven
- The Secret Westside Lounge
- Dreamy A-Frame
- The Little James St. Manor
- Williamsburg Abode
- Maui Beach Retreat
- The Sunset
- The Amabel Beach House
- The Buttonbush Cottage
- The Home Sweet Home
- Floating House
- Skycabin
- The Ruby Garden
- Charming Retreat on the Eastside
- Idyllwild A-Frame
- Sandy Beachfront Oasis
- The Hill Collective
- The Northern Colonial
- The Glen
- The Little Peaceful Retreat
- Hawthorne Crown Jewel
- The Hollywood Hills Estate
- The Starfish – Pacific Beach
- Palm Springs Bungalow Hideaway
- Home Guru
- Los Angeles Highlands Haven
- The Johnston’s Brownstone Inn
- Aurora
- Miami Getaway
- Pennsylvania Avenue Best Kept Secret
- Casa Ahora
- Tanglebloom Cabin
- The Glen
- Forget the Hotel
- Silverlake Hills Hidden Gem
- County Lodge
- Deluxe Cabin
- The Cobb Haus
- Downtown Penthouse Oasis
- Baker Avenue Bungalow
- River Cabaan
- Little Owl Cabin
- Darby House
- Historic Guesthouse and Gardens
- The Ultimate Escape
- Tye Haus
- Frankie’s Retro Retreat
- Charming Chalet
- Cliff House
- Fall Retreat
- Magnolia Cabin
- Casa Mama
- NOLA Happy Home
- Compass Cottage
- 26 Street Studio
- 19th Century Schoolhouse
- Villa Amalfi
- Monett Bay
- Mariner Boathouse
- The Bayfront Apartment
- Gray Cottage
- The Forest Suit
- Vondel House
- Crow’s Nest
- Studio Taft
- Sulfur Ridge
- Raglan Treehouse
- Rock Reach House
- Secluded Intown Treehouse
- Condo’s Cabin
- The Tahoe House
- Zion EcoCabin
- Raven Rock Treehouse
- The Kingdom A-frame
How to Brand Your Airbnb
Airbnb contributes to branding your Airbnb, but it’s not enough to make a real impact. If you want to make the most out of your short-term rental’s possibilities, consider the following branding actions:
- Establish your social media presence
- Create a marketing plan for promoting your rental
- Take professional photos of your rental
- Build your own vacation rental website
- Learn how to optimize your listing
- Work on boosting your search ranking
Final Thoughts
Short-term rentals have immense potential, especially with more travelers opting for the cozy feel of Airbnbs instead of hotels. If you want to reach for the stars, you should turn a simple vacation property into a brand—and it all starts with choosing the best name for it.
