One of the easiest ways to maximize your vacation rental profits is to optimize your pricing. In this post, we’ve reviewed the top 3 best Airbnb pricing tools to help you choose the best one for your business.
Often referred to as Airbnb pricing tools, these tools can also optimize and automate your pricing on Vrbo, Booking.com, or Tripadvisor. And can be used with popular vacation rental property management software (PMS) platforms.
Here are the best vacation rental dynamic pricing tools on the market:
- Wheelhouse – Advanced feature set, excellent customer support, and flexible pricing plan options.
- Beyond – Advanced feature set, and tons of property management system (PMS) integrations.
- PriceLabs – A solid alternative, with steep bulk pricing discounts.
When comparing these pricing tools (Wheelhouse vs. Beyond Pricing vs. PriceLabs), we recommend Wheelhouse for most Airbnb hosts and property managers. Their flexible pricing plans allow you to choose between a percentage fee or a flat monthly rate, making them an excellent fit for various business sizes.
Why Use a Vacation Rental Pricing Tool?
If you’ve ever wondered how to price your vacation rental, you should know the potential benefits of an automated, dynamic pricing tool. Rather than constantly monitoring competitor pricing, seasons, or events and spending time testing rates, you can automate your pricing with an Airbnb pricing tool.
You can, of course, use Airbnb’s Smart Pricing Tool, but one problem with using Airbnb’s built-in pricing tool is that Airbnb’s incentive is to offer guests the lowest price possible. Compared to a paid dynamic pricing tool (which proves its value by maximizing your profits), Airbnb is less concerned with getting you, the host or property manager, the maximum nightly rate.
Having your vacation rental pricing automated by innovative pricing software is the easiest and most effective way to optimize your pricing, thereby maximizing your profits and freeing up more of your time.
The Best Vacation Rental Pricing Tools
Note: DPGO is another pricing tool that’s new to the scene, but with only a handful of user reviews so far, it’s not one we recommend.
Because all three of these companies have good customer support and fairly similar features, the main differences to look for are their cost (pricing structures) and integrations (which OTA channels and PMS software they integrate with). Here’s a quick side-by-side comparison of these pricing tools:
While Wheelhouse has the fewest direct software integrations, you may still be able to link it to your PMS of choice.
And now, let’s go over each pricing tool in more detail.
Pricing: 1% per booking or $19.99/listing/mo (volume discounts apply)
Free Trial: 30 days (Also have an indefinite Free plan with limited features)
Wheelhouse is one of the most popular pricing tools on the market, with over 40,000 customers. They claim to help their users increase revenue by 10-40% and have plenty of customer reviews to back it up. They offer different pricing options, so you can choose to pay a percentage of each booking or a flat monthly rate per listing.
Wheelhouse also emphasizes customization. There are 10+ pricing adjustments you can set, and you can choose a ‘conservative,’ ‘recommended,’ or ‘aggressive’ pricing strategy. Overall, Wheelhouse is an excellent solution to optimize your Airbnb pricing.
We recommend Wheelhouse for most hosts and property managers. It’s our top pick due to its flexible pricing options and commitment to developing a reliable product with new features.
Pricing: 1% of all bookings
Free Trial: None, but new users will receive their next $5000 in bookings for free (as a $50 credit).
Beyond (formerly Beyond Pricing) is the original dynamic pricing tool for vacation rentals and is still one of the best. They integrate with an impressive number of channels and PMS software platforms. They’ve got some of the best coverage too, so it’s more likely available in your area. Beyond also has its unique “Health Score,” so you can see how well your pricing strategy works.
The 1% per booking pricing works well for a smaller number of properties and bookings but can become expensive for larger property management companies.
Integrations: Airbnb, Booking.com, Track, Vrbo, Guesty, Streamline VR, Escapia, Kigo, Barefoot, Brightside, Ciirus, Direct, Hostaway, Hostfully, LiveRez, Lodgix, Smoobu, SuperControl, VRM, Vreasy, Zeevou, OwnerRez, Guesty for Hosts (formerly Your Porter App), Rentals United
We recommend Beyond for hosts and property managers (small to mid-sized) who want to use a PMS not supported by Wheelhouse.
Visit BeyondPricing.com to learn more.
Pricing: Starts at $19.99/mo for 1 listing (price per listing decreases as number of listings increases)
Free Trial: 30 days
Last on the list is PriceLabs. With their bulk adjustment options and 0% fee pricing structure, they’re often a good fit for larger property management companies with lots of properties and bookings. They also have an impressive number of integrations, including most options on our list of best vacation rental channel managers.
Integrations: Airbnb, Lodgify, Smartbnb, Uplisting, Guesty, Fantastic Stay, Hostfully, iGMS, Hostify, Lodgix, MyVR, Smoobu, Tokeet, Uplisting, Zeevou, Streamline VR, Kigo, OwnerRez, Guesty for Hosts (formerly Your Porter App), Rentals United, and more (More)
Summary & Recommendations
Our Pick: Wheelhouse
Wheelhouse is the best Airbnb pricing tool for most hosts and property managers. They have a flexible pricing structure, and they offer tons of customization options to control your dynamic pricing settings. They also integrate with several vacation rental management software platforms, so there’s a good chance they integrate with your software.
You can create a free Wheelhouse account and use code FLOORSPACE for 75% off your first month of Wheelhouse when you’re ready to subscribe.
Using an Airbnb pricing tool is one of the best ways to maximize your vacation rental profits, and it will more than likely pay for itself many times over. We hope this has helped you choose the best dynamic pricing tool for your business.
For more Airbnb pricing tool comparisons, check out our side-by-side comparison of Wheelhouse vs Beyond.
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