How to List on Vrbo in 5 Steps

Find out how to list your short-term rental on Vrbo in 5 simple steps.

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Check out our guide for first-time vacation rental hosts!

Have you decided to list your rental on Vrbo? You’ve come to the right place! 

In this step-by-step guide on how to list on Vrbo, we’ll take you through it all and make sure all your questions are answered, from special requirements to the bottom line on costs. Let’s dive in.

Here’s How to List Your Vacation Rental on Vrbo

Let’s take a closer look at everything you need to know about listing your short-term rental on Vrbo.

Cost of Listing on Vrbo

Vrbo gives you two ways to handle fees: an annual subscription or pay-per-booking.

  • Annual Subscription: You pay $499 upfront for unlimited bookings throughout the year, and this covers all service fees. This plan comes with exclusive features such as international listing, access to Reservation Manager, and the ability to upload up to 50 photos. This is a great option for owners with high-value properties. It’s good to know that you can cancel within 14 days if you want to switch to pay-per-booking.
  • Pay-Per-Booking: There’s no upfront fee and you pay when you get bookings. Fees start at 8% per reservation and are split into a 5% Vrbo service fee and a 3% credit card processing fee. This gives more flexibility, especially if you list your property on multiple platforms. 

Which option you pick depends on how valuable your property is and how often you rent it out. If you’re just starting out, pay-per-booking might be safer since you only pay when you get bookings. But if you have a luxury rental or higher nightly rate, the annual subscription could save you more money in the long run.

Can’t decide? Head to our blog post that dives deeper into choosing between Vrbo’s subscription and pay-per-booking options.

Requirements

Vrbo has clear standards for hosts, so they’ve laid out specific guidelines. Here’s what they expect:

  • Property Standards: Your place needs to be clean, safe, and have all the promised amenities.
  • Accurate Listing: Make sure your listing shows your rental just as it is. Guests should know exactly what they’re getting. 
  • Availability: Your property must be ready for guests on the dates you list on Vrbo. So, keep your calendar up-to-date to avoid any double bookings or last-minute cancellations.
  • Up-to-date Photos: The photos should show exactly how your rental looks today. No old pictures, please.
  • Original Content: The listing description and headline need to be realistic and original. You can’t copy from others. 
  • One Listing Per Property: You can only have one listing per property for each account. 
  • Follow the Rules: Be sure that you always comply with Vrbo’s policies on payments, cancellations, and other guidelines. You can learn more about them in Vrbo’s Marketplace Standards and Content Guidelines.

How to List on Vrbo

Step 1: Set Up Your Account

First things first, head over to the Vrbo website and click on “List Your Property” at the top of the homepage.

From there, you’ll be asked to create an account. You can do this by providing your email address or by linking your Google or Facebook account. 

Step 2: Create Your Listing

Once you’re logged in, it’s time to create your listing. Vrbo will ask you about the basic information the number of bedrooms and bathrooms and you’re property’s location. After you cover the basics, you’ll need to fill in the details.

Step 3: Share the Details

Here are the sections you’ll need to complete:

  • Description: Write up an enticing description of your rental, highlighting what makes it special. Make sure to list out all the bells and whistles your place has to offer, like Wi-Fi, a fully-stocked kitchen, or a hot tub.
  • House rules: If you have any house rules such as the maximum number of guests, smoking policy, or pet policy, be sure to share them in this section.
  • Photos: Upload attractive photos of your property. They should be of high quality and well-lit. Keep in mind that Vrbo requires that you upload at least 6 photos.
  • Security: Outline any security measures you have in place. This could include features like secure locks, alarm systems, or security cameras. 
  • Payment: Verify your payment details. Have at hand details about your deposit bank account since you’ll be prompted to provide that info.

Step 4: Set Your Price

This is an important part, so we’ve singled it out from other sections. You want to make sure you’re pricing your rental competitively.

Check out similar listings in your area to get an idea of what to charge. Do remember to factor in any additional fees, like cleaning or pet fees.

Step 5: Go Live

Alright, everything’s all set. You’ve filled out all the info, uploaded your photos, and set your price. Now it’s time to make your listing official.

Double-check everything, then hit that “Go Live” button. Vrbo will check over your submission and let you know when it’s live on the site.

Listing Tips to Increase Bookings

Looking to get more bookings? The following tips can help you with that:

  • Write a Detailed Description: Write a description that really sells your place. Highlight all the best things about it, including an amazing view, a cozy fireplace, proximity to public transportation, or nearby attractions. The more enticing details, the better.
  • Optimize Title and Keywords: Use descriptive words and phrases in your listing title and description to help it show up in search results. Think about what guests might be searching for when looking for a place to stay in your area. Our guides on listing optimization and how to write a rental title can help you with that.
  • Hire a Professional Photographer: Professional photos can make your listing stand out and attract more guests. They know how to capture a place in the best light and highlight its unique features. It’s an investment that can pay off with more bookings.
  • Provide Flexible Booking Options: Give guests options when it comes to booking. Offer different check-in and check-out times or let them stay for shorter or longer periods. Being flexible can help you appeal to more people.
  • Offer Special Deals: Capture the attention of potential guests with discounts or promotions. This could be discounts for repeat guests, last-minute booking specials, or seasonal promotions.
  • Respond Promptly: Be quick to respond to messages from guests. The faster you reply, the happier they’ll be. Being helpful and responsive can get them to choose your place over others.
  • Use Vrbo Tools: Take advantage of Vrbo’s tools and resources for hosts. This includes things like pricing suggestions, calendar syncing, and promotional opportunities. These tools can help you make the most of your listing and increase your bookings.

Conclusion

Listing your rental on Vrbo is simple, but the real work starts afterward. 

Some of the most important tasks are responding quickly to guest messages, avoiding double bookings, and staying on top of updates, among many other things. 

If you list on Airbnb or other sites too, consider using vacation rental management software to run the entire show from a single dashboard.

Find more useful information about Vrbo by browsing through our other blog posts:

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